Learn how automated driver management systems are transforming restaurant delivery by overcoming challenges of traditional models.
Food delivery is more important than ever for today’s restaurants. However, traditional delivery methods – third-parties or a staff of drivers – present several challenges to a restaurant’s operations. High fees, loss of brand control, and logistical complexities can diminish the efficiency and profitability of restaurant delivery.
Let’s look at the difficulties with traditional methods and the new technology that’s emerging to offer a better solution.
Third-party platforms like UberEats and DoorDash have dramatically expanded the reach of restaurant delivery – but at a cost. These platforms often prioritize their profits over the needs of restaurants and the satisfaction of consumers. This has led to high service fees and a poor brand experience for guests.
On the other hand, employing a delivery staff ensures brand consistency and control, but comes with high overhead costs for onboarding, management, scheduling, and payroll. This makes it a less viable option for many restaurants. Also, it can be very stressful for operators to maintain the right balance of delivery demand and on the clock staff.
Both of these options create a lot of logistical challenges that are overwhelming and expensive for restaurants to offer delivery. And what happens when delivery demand grows in the coming years?
An emerging trend of using dedicated gig drivers managed by automated driver management systems offers a promising solution. This model combines the reliability of having in-house drivers with the cost-effectiveness and flexibility of gig economy logistics.
This solution provides restaurants with a lot of great benefits, such as:
Empower Delivery makes it easy for your restaurant to manage a fleet of on-demand, gig drivers. From screening and onboarding drivers to handling payments and scaling delivery operations dynamically, the Empower Delivery platform ensures you can deliver exceptional service consistently, without the challenges that come with traditional methods.
Automated driver management systems simplify the complexities associated with managing delivery drivers. Key features include:
Empower Delivery’s Dispatch + Driver Management solution simplifies driver management, from managing onboarding and payment to ensuring you never deal with call outs, no shows, or sending drivers home. Plus, it can plug into your existing tech stack to help your restaurant improve the guest experience and increase the profitability of direct and third-party delivery without having to start from scratch.
Using automated systems to manage delivery operations helps restaurants balance cost, efficiency, and guest satisfaction effectively. As the demand for food delivery continues to grow, adopting innovative technologies ensures that restaurants can provide top-notch service – no matter how and where a consumer wants to order.
Empower Delivery’s platform offers the features your guests expect from delivery – like real-time delivery tracking, status notifications, and direct communication between guests and drivers – while giving you more control over the process. The best delivery management technologies, like Empower Delivery, also significantly improve delivery operations for restaurants through automated management of dedicated gig drivers and simplified order-to-driver assignment.
For restaurants looking to eliminate the challenges of traditional delivery models and streamline their delivery program, advanced delivery management platforms that support dedicated gig drivers can elevate your delivery experience and ensure guests order directly from you again and again.